POS advertising (Point of Sale) refers to promotional and display elements used at sales points to capture attention and influence purchase decisions right at the moment the customer sees the product. It is one of the most effective ways to increase brand visibility and drive sales.

POS advertising is widely used in retail stores, trade fairs, pharmacies, petrol stations, service points, and many other sales environments.

POS solutions can range from small price tags and shelf talkers to larger stands and pop-up displays. They can be flat or three-dimensional (displays, stands, custom constructions). POS advertising can also be creative and 3D-shaped, providing a striking and memorable effect.

The choice of materials is broad – from cardboard and Re-board to PVC, plexiglass, or aluminium.

POS displays can be mounted on shelves, floors, walls, or ceilings, and every solution can be tailored to the product and sales environment.

POS advertising makes products more visible, directs customer attention, and helps the brand stand out from competitors.

Explore material selection here.